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商务英语-2012

  发布于2014-12-15   教育   公开   参与人数:1
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The Final Paper of Business English

 

Name:                                    Class:                    

Registration No.: ___________________

 

Directions: Write a paper to analyze a brand, a product or a company with the reference of SWOT theory. The paper should be written in no less than 800 words, and the paper should include the following items:

 

1.      The introduction of the brand, the product or the company.

2.      Your analysis with SWOT theory.

 

 

Note:The internal factors may be viewed as strengths or weaknesses depending upon their impact on the organization's objectives. What may represent strengths with respect to one objective may be weaknesses for another objective. The factors may include all of the 4Ps; as well as personnel, finance, manufacturing capabilities, and so on. The external factors may include macroeconomic matters, technological change, legislation, and socio-cultural changes, as well as changes in the marketplace or competitive position. The results are often presented in the form of a matrix.
 
 

 

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caro 于12月15日上传 商务英语期末论文模板.doc  (25.0KB) 下载